Software · Services · Systems

Run the business. We’ll handle the software.

Freelane builds the tools your teams work in every day — and the custom systems behind them. One partner for products, implementation, and long-term support.

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Products shipped
200+

Products shipped

Industries
40+

Industries

In the market
12 yrs

In the market

Freelane Workspace

Live

CRM

Sales

Desk

Support

Books

Finance

People

HR

Flow

Ops

Shield

Security

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Trusted by operators in 40+ industries

  • Northline
  • Harbor & Co.
  • Meridian
  • Fieldwork
  • Pinnacle
  • Oak & Iron

The suite

One stack. Not a pile of tools.

Each product works on its own. Together they share accounts, permissions, and data — so you are not stitching a company together in a spreadsheet.

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Business

CRM, finance, HR, and the systems that keep a company moving.

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Productivity

Shared inboxes, documents, and workflows for everyday work.

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Intelligence

Assistants and automations that sit inside the tools you already use.

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Developer

APIs, data, and integrations when the suite is not enough on its own.

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Security

Access control, monitoring, and software built with audit in mind.

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Customer

Storefronts, portals, and apps for the people on the other side.

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Services

When the product catalog is not the whole answer.

The same team that ships the suite also designs, builds, and runs custom work — so you are not handed off between a vendor and a freelancer.

Web & commerce

Sites and stores that load quickly and convert cleanly.

Custom software

Applications shaped around how your teams already work.

Mobile apps

iOS and Android products with a restrained, durable UI.

AI systems

Agents and copilots tied to real records — not a chatbot demo.

Automation

Cut the copy-paste between tools you are not ready to replace.

Cloud & DevOps

Stable deploys, environments, and infrastructure you can explain.

Security

Reviews, hardening, and secure delivery as part of the build.

Data

Reports and models that answer the questions leadership actually asks.

ERP / CRM / CMS

Implement, integrate, or replace the systems at the core.

APIs & backends

Services, databases, and integrations that other teams can trust.

Who we build for

Companies on one side. Customers on the other.

B2B software that operations can run. Consumer products that people can finish without calling anyone.

For businesses

Software your teams will keep using

We start from the process, not a feature list. The result is a stack finance, operations, and IT can all live with.

  • Shared systems for sales, service, finance, and people
  • Roles, audit trails, and environments that pass a review
  • Integrations with what you already run
  • A named team after go-live — not a ticket abyss

For consumers

Products that respect people’s time

The same engineering bar, applied to apps and sites your customers open on a Tuesday night — not a training session.

  • Storefronts, booking, and account portals that stay fast
  • Clear journeys on phone and desktop
  • Payments, notifications, and support that stay in sync
  • Analytics you can act on without a data project

Why Freelane

A vendor you can hold to a standard.

We sell software and the work around it. You keep the systems, the source, and a team that already knows the context.

Scoped to the work, not a package

We write down the process first.

Architecture that can grow

Same core, more load, fewer rewrites.

Current, maintainable stacks

No novelty for its own sake.

Security in the build

Access and logs as defaults.

Clear cost, staged delivery

You see what ships, and when.

A long account, not a project dump

The team that builds it stays close.

People on the other end

Named contacts. Office hours.

Iterate after go-live

Roadmaps, not a freeze.

How an engagement runs

  1. 01

    Understand

    What is slow, risky, or stuck in inboxes.

  2. 02

    Propose

    A plan with scope, sequence, and owners.

  3. 03

    Build

    Suite first. Custom where it earns its keep.

  4. 04

    Connect

    Data, access, and the jobs that still run by hand.

  5. 05

    Operate

    Support, releases, and the next slice of work.

Industries

The same bar. Different constraints.

We do not pretend every sector is identical. We do insist on the same delivery standard: clear scope, working software, and people who pick up the phone.

Startups

First product, first ops stack.

Commerce

Catalog, checkout, fulfillment.

Education

Learners, faculty, records.

Healthcare

Access, privacy, scheduling.

Finance

Ledgers, payments, reporting.

Property

Listings, tenants, CRM.

Hospitality

Bookings and guest ops.

Industry

Inventory and plant flow.

Services firms

Clients, time, billing.

Retail

Stores, stock, loyalty.

Work

Outcomes you can put in a board pack.

Four recent engagements. Numbers are from those programs — we will not attach them to yours until we have the baseline.

Supply chain

Lumen Logistics

Situation
Shipments were booked in email and three spreadsheets.
What we shipped
Routing, tracking, and document capture on one operations desk.
In practice
Same-day exceptions instead of next-week surprises.

40%

Faster dispatch

3×

Faster intake

60%

Fewer handoffs

Healthcare

Meridian Health

Situation
Patient files lived in five systems with overlapping logins.
What we shipped
A single record layer with roles that match the clinic floor.
In practice
Lookups during the visit, not after the patient has left.

55%

Faster lookup

90%

Records in one place

2.5×

Faster onboarding

Retail

Cascade Retail

Situation
Stock counts and POS were hours apart across 30 stores.
What we shipped
Live inventory, store POS, and a nightly report that finance uses.
In practice
Reorders from facts, not from a manager’s memory.

35%

Fewer stockouts

99.9%

Count accuracy

5×

Faster reports

Manufacturing

Apex Manufacturing

Situation
The ERP was slow, licensed by the seat, and closed to change.
What we shipped
A cloud operations core with the modules the plant actually runs.
In practice
Changes in weeks, not a new vendor cycle.

50%

Lower run cost

70%

Less unplanned stop

4×

Faster change

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Intelligence

AI that sits in the work, not on a slide.

We wire models to your records, permissions, and processes. If it cannot be explained to operations, it does not ship.

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Agents

Tasks that span CRM, Desk, and your files.

Automation

Decisions on a path you can still audit.

Assistants

Drafts and lookups beside the record.

Documents

Extract, classify, and file without a queue.

Analysis

Questions on your data, not a generic model.

Workflows

Handoffs that used to live in chat.

Custom apps

A narrow tool when the suite should stay clean.

Integrations

Models inside systems you already own.

Talk to Freelane

Tell us what is in the way.

Sales, delivery, and a technical lead review every request. You will hear back within one business day — with questions, not a brochure.

  • Suite demo or a scoped build — we will say which fits.
  • No obligation to a package. We decline work that is a poor match.